October 7, 2026 · Digitimize
Social media management and Meta ads: what each one does
Social media management is the ongoing work: themes, captions, and creatives on the profiles you already use. Meta ads management is paid placement on Facebook and Instagram. The ad budget is paid to Meta. Digitimize plans, builds, and looks after the campaigns.
Both channels need a destination. For a store, that is the product or collection page. For a service business, that is a page that explains the offer and a form or WhatsApp chat. We quote the management after the offer and the market are clear, and we do not publish guaranteed sales or follower numbers.